YouTube Reaches 4 Billion Views Per Day

Google’s video-sharing property YouTube now sees 4 billion video views per day. That’s a 25% increase over the past eight months, the company told Reuters in a report released this morning. There’s now approximately 60 hours of video uploaded to the site every minute, compared with roughly 48 hours uploaded in May.

The last time YouTube released this data was in May 2011, when the company was celebrating its sixth birthday. At the time, YouTube was seeing 3 billion views per day, an increase of 50% over the past 12 months. That’s the equivalent of every U.S. resident watching at least nine videos per day, the company explained at the time to give the figure some impact.

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Posted on January 24, 2012 and filed under Best Practices.