Where the Rich Dine (Hint: It's Not All White Tablecloths)

While the downturn drags on…and on…many restaurants have struggled to survive. There is one type of diner who can be counted on to keep spending, though: the affluent.

As restaurants continue to fight slow sales, restaurant owners ponder how to attract the coveted well-heeled, reliable restaurant patrons. An interesting new study from foodservice research firm Technomic provides some insight into the factors that influence upscale diners’ restaurant choices. Read More

Posted on August 21, 2012 and filed under Fast Casual.