Emerging Beverage Trends To Look Out For

PHOTO CREDIT: FASTCASUAL.COM

PHOTO CREDIT: FASTCASUAL.COM

The 2014 Fast Casual Summit offered a session, "Getting Your Beverage Offerings on Trend," where new beverage trends were discussed. Experts are noticing that consumers are moving towards healthier, more complex drinks than the typical sugary, carbonated ones that have been popular in the past. Craft soda is experiencing a surge of popularity as well as high quality tea and iced tea blends. Fast casuals can really use this iced tea trend to their advantage by creating innovative drinks that separate themselves from other restaurants. Fast casuals might also be taking advantage of alcohol trends soon. When you think of a fast casual, you typically think of lunch. However, some brands such as Fatburger, are experimenting with adding alcohol to their menus in order to create a more 'dinner feel.' Pretty soon, we may start seeing these trends more and more in the fast casual industry. To learn more about the emerging beverage trends that were discussed during this session, click here.

Posted on October 29, 2014 and filed under Current Food Events, Fast Casual Trends, Restaurant Trends.