New Fast-Casual, Fried-Chicken Concept Hatching

fried chicken

Consumers may be getting ready to start throwing their "buck, buck, buck"-s at this new fast-casual, fried chicken concept. The POST Brewing Company in Colorado, known its chicken offerings and owned by restaurant group Big Red F, is jumping onto the fast-casual fried chicken bandwagon by launching several joints called GoodBird Kitchen. The first, to be located in Longmont, has construction slated for September and an opening scheduled for November. 

"The GBKs will be a smaller, more streamlined version of The Post Brewing Company," Big Red F founder, Dave Query, said. "GBK will offer our great fried and rotisserie bird and our award-winning POST beers. Guests will order at a counter prior to being sat and full-service will be available from that point forward."

Prices will start around $7 and will top off at $14 for platters. Family meals will also be available at walk-up to-go windows. Beer, chicken-friendly wines and a straightforward, classic cocktail drinks will be decorating the menu.

"We are trying to create a simple, easy-to-use, value-driven chicken concept," Query said. Read More